After almost two years of investigation and intense lobbying, the FTC closed its antitrust investigation of Google in January 2013. Google made some concessions but escaped significant penalties, with FTC Chairman Jon Leibowitz declaring at the time, “The law protects competition not competitors.” DOJ and FTC divvy up Google, Amazon. But almost from the moment […]...

Twitter announced on Monday it has acquired Fabula AI, a London-based machine learning research company. Fabula AI’s team will join Twitter and work alongside Sandeep Pandey as part of Twitter’s research group focused on natural language processing, reinforcement learning, machine learning ethics, recommendation systems and graph deep learning. Why we should care Fabula’s graph deep learning […]...

I never hide my love of YouTube ads. It’s my favorite channel to use to run paid campaigns because it’s a cost-effective way to build brand awareness and also drive user action. Whether I’m pitching the channel to a client or already running campaigns, I seem to come across the same set of questions about […]...

Salesforce announced Salesforce Blockchain at its annual TrailheaDX developer conference last week. The low-code platform, built on the opensource Hyperledger Sawtooth platform, seeks to allow Salesforce CRM users to securely share distributed data sets among partners and third parties through a user-friendly, low-code interface. “With blockchain connected to CRM, customers are able to extend existing […]...

There’s probably no other media segment that has benefitted from the advent of location intelligence as much as out-of-home (OOH). The availability of mobile-location data for better audience targeting and offline attribution helped transformed industry into the only traditional channel whose growth is accelerating. That’s good news for JCDecaux (JCD), the leading outdoor advertising company […]...

Instagram has named Justin Osofsky as its new COO. The head of Instagram Adam Mosseri announced the Osofsky’s new role in an Instagram post. Mosseri also announced two additional new appointments: Gedioen Aloula as head of marketing and Tamar Shapiro as head of analytics. “Over the past nine months, we ran an extensive internal and […]...

On Monday, IBM debuted Watson Ads Builder, a self-service conversational ads platform developed specifically for marketers. The new software seeks to enable digital marketers to deliver highly personalized, one-to-one interactions with consumers through display ads. “Consumer expectations are shifting, and people expect the ability to communicate with brands on demand,” said Jeremy Hlavacek, Head of Revenue […]...

Apple is doubling down on privacy as a differentiator against Android. Yesterday at Apple’s WWDC conference the company emphasized privacy and announced two features of iOS 13 that give users more control over their data: “just once” location sharing and sign-in with Apple. Just once location sharing. Just once sharing joins, “never,” “while using the […]...

U.S. advertisers spent an all-time high of $479 million on podcast ads in 2018, up 53% from $314 million the year prior, according to research by IAB and PwC. The report also predicts that domestic podcast marketplace revenues will double to over $1 billion by 2021. via PwC’s 2018 Podcast Ad Revenue Study Why we […]...